From Backyard Shaper to Global Icon
Pyzel Surfboards began humbly in a small backyard shaping bay on the North Shore of Oahu in the mid-1990s — but what started as a passion project has evolved into one of the most respected surfboard brands in the world.
Founder Jon Pyzel, originally from Santa Barbara, California, grew up surrounded by waves and surf culture. His early years were spent learning from local shapers like Matt Moore, who taught him the principles of design and the delicate balance of curves, volume, and flow that define a truly great board.
In 1992, chasing better waves and warmer water, Jon moved permanently to Hawaii’s North Shore — the ultimate proving ground for surfboard design. There, he learned every aspect of board building, from ding repair to glassing, before shaping under mentors like Jeff Bushman. The foundation of Pyzel Surfboards was built on this hands-on craftsmanship and deep respect for the ocean.
The Shaper and the Surfer – Jon Pyzel & John John Florence
Every legendary surfboard brand has a defining partnership — and for Pyzel, that bond is between Jon Pyzel and John John Florence.
Their story began in 1997, when John John was just five years old. His mom, Alex Florence, approached Jon to shape a board for her son. That single board became the start of a lifelong collaboration that would help redefine modern surfing.
As John John grew, so did Pyzel’s influence. Together they tested, tweaked, and perfected designs that would eventually power two World Titles and countless unforgettable performances.
Boards like the Ghost, Phantom, and Shadow became global favorites — built not just for world champs, but for everyday surfers chasing that same feeling of speed, control, and connection. Today, John John remains at the heart of Pyzel’s identity — a living example of how thoughtful design and true partnership can shape the future of surfing.
The Pyzel Design Philosophy – Performance, Flow, and Feel
Pyzel Surfboards are built around a simple idea: make boards that feel fast, balanced, and alive under your feet. Every shape is designed with precision, blending traditional craftsmanship with modern hydrodynamics.
Jon Pyzel’s shaping philosophy focuses on flow and feel — boards that respond naturally to the wave and rider, rather than forcing movement. This is what makes Pyzel boards so versatile: they perform for elite athletes and everyday surfers alike.
From the Ghost’s high-line hold to the Phantom’s forgiving rocker and paddle power, Pyzel designs are built for progression. Each model comes from years of feedback — from John John Florence’s world tour testing to the waves ridden daily across Australia, Japan, Brazil, and now Indonesia.
When you step on a Pyzel board, you can feel that intention — the harmony between performance and flow that has made the brand a modern shaping benchmark.
Pyzel Surfboards in Indonesia – Built for Real Waves
Indonesia’s waves are fast, powerful, and endlessly varied — and Pyzel Surfboards were made for exactly that. Through Pyzel Indonesia, surfers in Lombok, Bali, and beyond now have access to world-class boards shaped and glassed for Indo’s unique conditions.
The Ghost, originally designed for North Shore power, has become a go-to in Indonesia — its deep single to double concave and drawn-in tail offering control through hollow sections. For more playful days, the Phantom or Highline models provide the speed and maneuverability perfect for Tanjung Aan or Gerupuk Inside.
At Flow Surf Lombok, we’ve seen how well Pyzel boards handle local surf. They paddle strong, hold in the pocket, and drive through turns even in heavy water. Whether you’re charging barrels at Mawi or trimming smooth reef lines, these boards deliver consistent performance session after session.
Having Pyzel Indonesia build and distribute Pyzel boards locally also means faster access, better pricing, and true connection to the Indo surf scene — no waiting months for imports, just premium boards built for the waves right outside your door.
Built with Passion – A Brand That Never Lost Its Roots
Despite its global success, Pyzel Surfboards has stayed true to its roots — a family-run brand shaped by the ocean and powered by passion. Jon and his wife Dali still live by the sea in Hawaii, working closely with Pyzel’s shaping and glassing teams in Hawaii, California, and Indonesia.
The company’s focus has never been on mass production but on creating boards that feel personal. Every Pyzel board reflects that hands-on approach — tested by real surfers, refined over time, and made with care.
The brand’s international network of licensed shapers ensures consistency across continents while supporting local surfboard builders in each region. Here in Indonesia, that partnership through Pyzel Indonesia allows Pyzel’s legacy to connect directly with our island surf culture — a global brand that still feels local.
At Flow Surf Lombok, we don’t just stock surfboards — we stock stories, innovation, and brands that share our love for quality and the sea. Pyzel Surfboards represents everything we stand for: design integrity, surf progression, and a deep respect for the craft.
Each board we bring in through Pyzel Indoneisa is hand-picked for performance in real Indo conditions. Whether you’re looking to take your surfing to the next level or simply want a reliable board for the best waves of your life, Pyzel offers shapes that deliver confidence and speed in any lineup.
We carry models suited for Lombok’s full range of waves — from easy take-offs and fun beach breaks to heavy reef barrels. And if you’re searching online for a “surf shop near me” or “surfboards in Lombok,” chances are you’re looking for exactly what Pyzel and Flow Surf deliver: proven boards, local expertise, and a community that lives to surf.
Visit us in Kuta, Lombok, to check out the latest Pyzel boards, ask about custom orders, or get advice on the perfect model for your style and local spots. Because the right board isn’t just equipment — it’s the start of your next great wave.
